Our hotel was on the quayside, and we had a view of the tram lines and quays from our window.
Many stands were offering cut-price craft materials (mainly card-making), so it felt like a race to the bottom, price-wise. Ugh.
Anyway, long story short, after three days we came out frazzled and with about two thirds of the sales we'd expected. Even this felt better than it could have been, and all the other exhibitors we spoke to were equally miserable. Needless to say, we won't be returning next year, which is a shame because the show must have seemed pretty good from a visitor perspective. If it's possible to psychologically influence a large amount of people NOT to spend, then it must be possible to tweak a show to have the opposite effect, however, with the Woman's Weekly tie-in and all the bargain basement products on offer, I don't think it's possible with this show. If the plan is to attract the type of customers who are looking to get as much as they can for £1, then the show is heading the right way. Some of the handful of visitors who were more like our usual customers actually told us they felt out of place!
So, it's goodbye to Event City...fortunately there's another show I'll be attending instead this time next year so it's no big deal, we're just glad to be home!